Selby Ventures
Case studies / Photography / Copywriting
Care staff from North London Community Care Agency - one of the businesses featured as a case study
Project:
Case studies - Selby Ventures
Client:
The Selby Trust
What’s the most effective way to demonstrate the impact of a project?
That’s the question north London charity, The Selby Trust considered as part of their delivery and reporting of Selby Ventures, a major business to business support programme, funded by the UK Shared Prosperity Fund (UKSPF).
Combining data with stories, weave communications was appointed to produce a series of case studies to celebrate the growth and personal stories of entrepreneurs, business owners and community interest companies (CICs) who have benefitted from Selby Ventures support.
We develop seven long form case studies with photography for the Selby Trust and our work included:
initial research and recommendations for format and structure of case studies
management of consent and permissions process
interviews and conversations with business owners
production and management of photography to accompany each case study
development of individual long form case studies (including the amends and approval process with each business)
supply of final case studies and brand photography, headline pull quotes, abbreviated stories and suggestions for wider applications.
The case studies have also been used:
as part of funding applications and to demonstrate the case for support with partners and key stakeholders
to enhance wider marketing and promotions of the Selby Ventures programme and charity
at high profile events and in large format display and signage throughout physical premises
on the charity’s website and in social media content.
The final case studies not only evidence the success and impact of the Selby Ventures programme but also celebrate the growth and ambition of each businesses, who also benefitted from a full image library of quality, brand photography as part of the process.
To read some of the case studies visit the Selby Trust website.
“Working with Weave totally elevated our project. The final case studies and process to deliver them exceeded our expectations and Sarah often anticipated our needs and opportunities for the project before we had articulated them ourselves.
The case studies strengthened our ability to showcase and evidence our to stakeholders and funders and provided us with a wealth of quality content.
I loved working with Sarah. She is professional and personable and we would absolutely recommend Weave Communications to other charities looking for expert comms support.”